- Introduce Trade Marketing Capability to National Account team
- Leverage the company’s marketing platforms into customer initiatives and consumer promotions - act as the critical interface with the Brands Marketing teams
- Develop P01 customer marketing platform and initiatives
- Develop Account specific promotions
- Develop Category reviews and NPD plans for KAD Accounts
- Drive initiatives that improve the company’s presence at the point of purchase - merchandising innovation and retail’tainment
- Lead category management projects and initiatives within assigned categories and regions - including Range and assortment strategy, and space planning
- Manage Agency relationships, including projects and workflow
- Support the development of the quarterly Briefing Packs to Bottlers and other communication
- Support field on customer promotional effectiveness studies and learnings
- Work with Bottlers customer marketing teams to build effective marketing plans and share the best practices from the company’s system
Détails du poste
| Date de publication: | 2012-11-11 |
| Lieu de travail: | Jeddah, Arabie Saoudite |
| Fonction: | Marketing |
| Domaine de la société: | Produits de grande consommation |
Candidat préféré
| Niveau de carrière: | Expérimenté |
| Nationalité: | Arabie Saoudite |
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